Are you interested in how we work or what we can actually offer to you? In the following we describe an ideal process of how we understand UX Design.
Understanding the challenge
In the first step we want to understand your company and its business goals, your product, and – most importantly – your users. We preferrably do this by conducting a workshop with all necessary stakeholders. Guided by the methods of Design Thinking
we try involve everyone to express their opinions and share their knowledge. The results of such a workshop create a profound base to kick off a project.
Prototyping the flow
"Fail early to succeed sooner"* – is a mantra we believe in. Having this in mind we create a very rough set of wireframes that transport our idea. In various iteration cycles we collect your feedback on this very basic idea until we feel that it might be an appropriate solution to show to the user.
*Shortened Quote by Tom Kelley, Founder of IDEO
Involving the user
To validate our concept we have to ask the most important person in our process – the user. Only he is unbiased and only his reaction can be distilled into a prediction if our software could be succesful or not. We do this by creating a click-dummy
, that he has to fulfill certain tasks with. By conducting a usertest it shows very quickly if a product is appreciated or its features work.
Designing your product
When everything is set up and the screen-flow works flawlessly it is time to let your brand shine through your product. Even if it's in a B2B context todays users expect software not only to be inuitively usable, but to be delightful as well. By using your brand color, adding illustrations and animations in a meaningful way we make your software uniqe and pleasant to use.
Guiding the implementation
The devil is in the details – this is why we support and review the implementation process until pixel perfection is reached. We provide all the necessary instructions and assets to the development team to make their lives easier.
Iterating the product
Some might suggest to pop a bottle of champagne now! Well deserved, but keep in mind that software is never finished. More and more iteration cycles become necessary as new requirements show up through continous user feedback channels, changing technology or business needs. It is our declared goal to establish a sustainable software lifecycle at your company.